Blue Buffalo and Petco Pledge to Raise $2 Million During Pet Cancer Awareness Month In May

Wilton, CT (May 2014) – Blue Buffalo® and Petco™ are teaming up this May for their 5th Annual Pet Cancer Awareness Month in hopes of raising money to benefit pet cancer research and the families affected by this disease.

Cancer will affect one out of every four dogs in the U.S., and of those, more than half will die from the disease. In fact, cancer is the number one disease-related cause of death in both dogs and cats, according to Morris Animal Foundation, a world leader in advancing veterinary research. About eighty percent of pet parents know little to nothing about pet cancer symptoms.

During Pet Cancer Awareness Month, May 3 through June 1, 2014, pet lovers can help Blue Buffalo and Petco aim for a cure. During that time, for each bag of Blue Buffalo dog or cat food purchased at Petco stores across the country, one dollar will be donated to organizations such as the Morris Animal Foundation and others that support pet cancer research. Money raised will fund efforts like the Morris Animal Foundation’s 5-5-5 Initiative, which will conduct five annual clinical trials on osteosarcoma, the most common form of bone cancer in dogs, and a form of cancer that also affects human children. Funds will also be distributed to universities and clinics across the country that are conducting research on the causes, prevention and treatment of canine and feline cancer, as well as to various organizations that are dedicated to helping families in need cover the cost of cancer treatments.

Donations can also be made by rounding up any purchase at Petco, making a donation in any amount at the register, or by donating online at petcancerawareness.org.

Last year, Blue Buffalo and Petco were able to raise over $1.5 million and have their sights set on raising another $2 million this year. To date the partnership between Blue Buffalo and Petco’s efforts have raised and donated over $4.7 million to these causes.

To find a Petco store near you, visit Petco.com.

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Posted by chesliepickett on May 13 2014. Filed under The Buzz. You can follow any responses to this entry through the RSS 2.0. Both comments and pings are currently closed.